8 Ways to Spruce Up Your Brand’s Social Media Presence

Running a profitable operation presents its own set of challenges for small business owners. And if they’re not in an industry that’s appealing to the masses, chances are they’ve struggled at some point or another to successfully market their unique products or services. Fortunately, social media presents the opportunity to increase brand awareness in a … More 8 Ways to Spruce Up Your Brand’s Social Media Presence

Social Media: The BEST Oscar Party Ever

If only Bradley’s arm was longer. Best photo ever. #oscars pic.twitter.com/C9U5NOtGap — Ellen DeGeneres (@TheEllenShow) March 3, 2014 Before the award ceremony, I challenge myself each year to see EVERY single film that’s been nominated for an Oscar for best picture. It’s typically a race against the clock (or the weekends) and I usually come … More Social Media: The BEST Oscar Party Ever

Social Media: Getting the Most out of Your Content

You’ve taken several hours to write a blog, create a new Slideshare presentation, research and design an infographic or shoot and edit a video.  The content is compelling and on brand. You feel good about it. I don’t have to tell you that creating your own content is hard work and time consuming, so of course you … More Social Media: Getting the Most out of Your Content

From Pinterest Analytics to Instagram Apps: What’s New in August

In the world of social media, just as in life, the only thing constant is change. Put your phone down and unplug for a few days, or heck, look away from Twitter for a few hours, and you’ll see just how much you missed. It’s good to look away from the screen for awhile, so not … More From Pinterest Analytics to Instagram Apps: What’s New in August