How to Take Leadership of your Company’s Social Media Strategy

One of the most challenging aspects of running social media for a large organization can be coordinating and facilitating communications between departments in the company. It’s easy for the social media manager to become siloed, or, if you don’t have buy-in from all departments, it can be difficult or impossible to get the information you … More How to Take Leadership of your Company’s Social Media Strategy

Take the Fear out of Using Social Media for Government

It is typical for government agencies and businesses to be a little afraid to get involved in social media.  Adding a Facebook or Twitter page to your overall web presence can sometimes feel like you are opening your agency up to chaos. You’ll have people jumping on and following, making comments both positive and negative, … More Take the Fear out of Using Social Media for Government