Social Media: Getting the Most out of Your Content

You’ve taken several hours to write a blog, create a new Slideshare presentation, research and design an infographic or shoot and edit a video.  The content is compelling and on brand. You feel good about it. I don’t have to tell you that creating your own content is hard work and time consuming, so of course you … More Social Media: Getting the Most out of Your Content

From Pinterest Analytics to Instagram Apps: What’s New in August

In the world of social media, just as in life, the only thing constant is change. Put your phone down and unplug for a few days, or heck, look away from Twitter for a few hours, and you’ll see just how much you missed. It’s good to look away from the screen for awhile, so not … More From Pinterest Analytics to Instagram Apps: What’s New in August

The Answer to Setting up Multiple Social Media Profiles

You’re a complex person with a diverse set of skills, hobbies, likes and dislikes and friends. You’re a salesperson who’s also sports fanatic with a love of gardening.  You’re a marketing professional with strong political views and a love of cooking and great food. You’re an office assistant trying to break into the music business … More The Answer to Setting up Multiple Social Media Profiles

Start-Up to Super Fund: Learning From 3 Inspiring Kickstarters

From a few hundred dollars to cover medical expenses to millions of dollars to launch a rocket, people throughout the world are using Kickstarter to fund personal, professional, and philanthropic projects. Perusing Kickstarter campaigns can do more than convince you to take out your wallet. If you take a look at the right campaigns, you … More Start-Up to Super Fund: Learning From 3 Inspiring Kickstarters

2014 Social Media and Content Marketing Resolutions

More than 45% of us make New Year’s Resolutions according to research by the University of Scranton. Among the top ten resolutions for 2014 include stay fit and healthy, get organized, learn something exciting and spend more time with family. Let’s translate those to social media and content marketing and see what we get. Learn … More 2014 Social Media and Content Marketing Resolutions