Successful social media communities require strong leadership behind a careful, organized strategy. If you’ve decided to invest in a social media consultant, analyst, strategist, or anyone else with the word “social media” in their title, keep in mind these thoughts as you move forward with executing your plan. Educate your internal decision makers Social media … More How to Work With a Social Media Manager
Admit it. You’re in one of these stages right now, and if you’re reading this blog or following social media people like me you are probaby at least in the second stage or beyond. Or maybe you’re still in the first stage but curious and stubborn enough to stick it out. What I’ve discovered after … More The Four Stages of Twitter Addiction
UPDATE: I wrote this in 2010 as I was just getting started in my social media career. Much has changed, but much of what I’ve written here is still valid. Since I still get many shares, questions and comments I’m leaving most of it alone – feel free to continue to comment! When I first … More What Does a Social Media Manager Really Do All Day?